Positioning messages (Cultural institutions)
The list below is the result of a brainstorming about positioning messages for documents intended for museums, libraries and archives. The brainstorming took place at the Wikimedia Multimedia meeting in Paris, November 6–8, 2009.
Museums
[edit]- Contextualization ("access for your target market")
- Taking the content to other places
- Engagement (the amount of time people spend with your collection)
- The more the museums are visible online, the more people can be activated to visit the museum
- Re-assurance: "Nothing can replace the real thing"
Libraries
[edit]- Wikipedia is a knowledge repository (common mission)
- The power of volunteers:
- Case study I: OCR – Wikisource adds value to the full text search
- Case study II: Wikimedians check and improve your metadata (authority records)
- Wikipedians giving classes: "How Wikipedia works" (both for the general public and the library staff) / Broaden the demographics of the users
- Case study: multilingualism, annotation, disambiguation (Sj)
- Case study: Jeffdelonge (Wikimedian who saved a collection while he was a library intern)
Archives
[edit]- Preservation
- materials are accessible online (and can take less damage)
- the data is available somewhere else
- Metadata can be reviewed and improved (Case studies: Federal Archive) (wisdom of crowds)
- Case study Durova
All
[edit]- Wikimedia's mission
- Wikimedia is an international, non-profit organization
- You can focus on your job, while we are doing the low-level work